I lead the charge in 2 custom commissions for the Renaissance Toledo public space, overseeing art direction and production for an interactive light switch board featuring 5,934 live switches and two walls plastered with whitewashed authentic Jeep car parts. 

The 98"W x 48"H sign entices the hotel's core millennial visitors near the hotel lobby, encouraging them to play, create, and immerse themselves in their space -- three ideals at the core of Renaissance's brand. The board is illuminated by 220V of electricity and features a 10A dual purpose switch/breaker that allows each individual switch to be functional or turned off, while LIGHTEN UP is hardwired to always stay lit. 


Ben Zelnick
Laura Bishop
Andrew Laska